$25.8M
GMV · trailing 365 days
851,639orders · 839K customers reached
74.3%of GMV from creator content — $19.2M
2,462creators active in the last 7 days
5–7lives per week · producer on every session
5×live rate growth — $100/hr to $500/hr
What happened
The play.
problem → play → proofThe start
No account, no affiliates, no live setup. Absolute zero.
The play
We built the shop from scratch, stood up the affiliate architecture, and ran lives 5–7 days a week with hired hosts and a producer on every session. MEGA lives, LIVE GMV Max, giveaways and a Discord community turned TikTok into a conversion and loyalty hub.
The proof
Our live rate grew $100/hr → $500/hr as results scaled. An ongoing partnership, not a campaign.
GMV per live session$807 → $3,507 in 8 weeks
$876K+ live GMV over 16 months · CTOR 7%+
On set & in the feed
The receipts.
tap to open
Set day
Long-form shoot on the couch set
in their words
“They treated our creators like customers, not a mailing list — and the retention showed up in the GMV.”Founder · Supplement brand
your brand next
Your brand next.
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